Summary. For me Parmigiani Fleurier is what we're often looking for as watch lovers: a niche brand in the best sense. High quality and superior craftsmanship are paired with unique but wearable designs. The models aren't eye-catchers, and they don't want to be provocative.

Prices for the majority of Parmigiani Fleurier timepieces range between around 16,600 and 33,300 USD. However, prices for models with elaborate complications are considerably higher, and demand an investment of between 49,700 and 78,000 USD.

It was, in fact, the watch that has served as Prince Charles' favourite since 2015; an 18-carat gold automatic Parmigiani Fleurier Toric Chronograph.

As one of the only brands in the world to have its own manufacture, Parmigiani Fleurier participated in creating the Fleurier Quality Foundation, the first qualitative and independent watchmaking certification for watches made 100% in Switzerland.