Luxury watches like Tag Heuer are more likely to hold their value compared to other watch brands. They age well over many years due to the quality and valuable materials in the watch, as well as the brand name itself.

TAG Heuer is the 12^th most recognized watch brand from Switzerland and in 2016 had an estimated brand value of 76 Million CHF. This makes them the 34th most popular and valuable Swiss brand in the top 50. Rolex is the #1 most recognized watch brand in the world.

TAG Heuer makes robust and durable watches that will continue to work perfectly for many years. What is important to remember is that the TAG Heuer brand has a heritage that not all Swiss watch brands can enjoy.

This gives the movement almost perfect precision (only a few seconds per month variation). Quartz watch dials can display hands (analogue), numbers (digital), or both. Certain TAG Heuer quartz watches have the added security of an end of life battery indicator (EOL).